Works on assignments that are complex in nature where judgment and initiative are required in resolving problems and making recommendations. Assumes primary responsibility for larger individual projects or acts as an account representative for client departments and programs. Serves on multi-disciplinary teams to concept, prototype, and implement content solutions for City services. Conducts requirement-gathering sessions to determine/design content production workflow and documentation based on the needs of stakeholders and department staff. Develops and implements short- and long-term strategies for content deliverables and performance monitoring. Collaborates with clients to assign, edit, and/or produce service-oriented content that is consistent and aligned with the organization's voice and values. Collaborates with developers and designers to create, test, and deploy effective content models for web content, user guides, social media, newsletters, applications, printed resources, and in-person transactions. Develops consistent and sustainable content standards for products, services, and projects across the City that improve usability, equitable access, comprehension, and efficiency. Contributes to the development of editorial standards, style guides, taxonomies, metadata frameworks, and SEO strategies. Develops and leads training programs that guide and coach departments, team members, and stakeholders on content strategy and writing for the Web. Conducts research on software products and technology services to verify that they meet business and user requirements. Collaborates with developers, designers, and researchers to execute thoughtful and ethical user research related to content delivery. Participates, as needed, on Agile product development scrum teams.

• Graduation with a Bachelor's degree from an accredited college or university with major coursework in a field related to the job, plus four (4) years of related experience, including one (1) of which was in designing digital content or marketing communications.

OR

• Graduation with an associate degree from an accredited college or university with major course work and/or certifications in a field related to the job, plus six (6) years of related experience, including one (1) of which was in designing digital content or marketing communications.